i think if he did create false advertisement and the fans sued, at least this will get him to stop canceling on csjh out of the concerts. i mean, of all the things lsm is, he's still a business man. he's gotta have investers he has to answer to. sme is a corporation on the market rite? their stocks might tank. i seriously doubt that snsd will be able to stay together long if they are causing them financial problems. a series of lawsuits will definitely be a problem. instead of making money, this is actual proof that they are losing them money.
i mean, the low sales count can be easily explained away as an effect of the low economic climate. this is actual hard evidence that they are costing them money. hell this might force them to look at lsm books to see if he's not like skimming from the top or something. i dunno, even if he isn't, it's still a hassle and will bring the company down and him down and in consequence snsd. it's almost a trickling affect.
sorry, ranting now.
so please, someone who knows thai law, if you can find anything illegal in what lsm did, please feel free to ... legally correct him on that. ^^