Introduction: I decided to divide this editorial into two parts and give just a hint of background into why these opinion pieces have even been written, and try very much to explain why I drew these conclusions, and how even now, I write what I do without any malice or hatred for anyone. I hope at the end of the reading, your understanding of what I have to say is clear and that I have expressed myself to the best of my ability. Thank you.
A few weeks ago, on a Kpop Secrets thread no less, I voiced the opinion that SNSD was a group marketed largely on their image rather than genuine talent. Many before me have lamented the sad state of music today where people who are pretty but lacking true musical talent are at the forefront and people who are less physically appealing but talented no less are pushed to the back. Such an opinion, regardless of whom it's directed at, is not new. In many cases, it's actually the truth. Of itself, it is not an unreasonable opinion. For example, when you compare SNSD to past SM-trained and owned female groups and solo artists, the talent gap becomes more obvious. When you compare the group to ALL past SM artists (and even artists that came after them), they are clearly the weakest link.
And so, what other opinion could I be expected to have after coming to these conclusions?
The SNSD fans who descended on me, goading me to change my opinion, goading me with “facts” I now realize was nothing more than fangirl fluff, obviously thought it was possible, and almost insisted I take another look.
I was told that I was being unfair to this group, that I didn't know enough about them, that should I find out more, dig deeper, and put aside my bias, I would see that they are as talented and hard working a group as any other artist.
So I thought, “Was I being unfair?” After all, I didn't know that much about the group outside of Yoona, who was the only member of SNSD I was remotely interested in. She always struck me as a classy lady and I liked her. Why, I don't know. I don't say this in regret...I genuinely don't know why. It's an unexplainable mystery.
But anyway, since I didn't know that much about the group or its members, I thought that maybe I really was being a bit unfair. So I commented that I would learn more about the group and then draw an opinion when I felt I'd learned all I needed to know.
At first, as I learned more about SNSD, I liked them. I saw pictures or gifs of them being quirky, I laughed. I was impressed with the vocals of some, and the dance capabilities of others. I thought that maybe, just maybe, I had been unfair towards this group of lovely girls. Maybe their predecessor CSJH hadn't caught on because Korean fans didn't like them, rather than uneven and unfair marketing techniques enacted by SM. And maybe the anti-fan phenomenon was simple jealousy.
Case closed, right?
Only NOT really.
I kept digging anyway, and a word popped out: boycott.
Eh?
I remembered the Dream Concert fiasco but wasn't heavily invested enough to take a deeper look at the time. I had even drawn the conclusion that fans of ALL groups involved were spoiling the concert for everyone, and that they should all be ashamed of themselves. I then went on with my life.
However, my recent inquiry into SNSD forced me to revisit the issue.
I googled SNSD, boycott, Dream Concert, and the reasons behind such a strong negative view of the group. What I found?
http://asianfanatics.net/forum/SNSD-Boycotted-during-2008-Dream-Concert-talk549151.html
https://www.youtube.com/watch?v=DLxu37c1Tmk (Video of the Dream Concert Boycott)
http://shenyuepop.com/2008/06/09/behind-the-scene-at-the-2008-dream-concert/
http://mynamjachingu.wordpress.com/2008/06/13/27/
http://nycseoultokyo.com/2008/05/25/snsd-under-fire-again/
http://shenyuepop.com/2009/01/16/snsd-leader-is-a-racist/
http://popseoul.com/2009/01/17/taeyeon-of-girls-generation-belittles-nurses/
https://www.youtube.com/watch?v=yllq_HjKk-Q (Video of Tiffany giggling about a rhyme in relation to commentary...on an EARTHQUAKE.)
I could go on and on about links I found, videos I watched, etc., but this pretty much forms the core of what I looked into:
Accusations of rudeness and disrespect
Lack of tact or maturity
Questionable behavior in relation to hiking up skirts and allowing for panty shots
Comments and actions that reflected badly on the individual and their group
A disconnect between the image itself ans just who SNSD was actually being marketed towards
The apparent lack of leadership in SNSD
Quotes by SNSD members that revealed a rather lackluster personality
The ability to unite squabbling fandoms in absolute hatred. Something to not be overlooked.
Being forced to go into virtual seclusion for nearly a year due to the controversies
It seemed that SNSD had formed a virtual time line of controversies that could be traced from the first inklings of disgust after their 2007 debut to eye-rolling attention whoring as recently as a month or so ago. In a rather short time it seemed, the group had stacked up enough offenses to warrant action being taken by fans of other groups and a negative take on them by many netizens.
I weighed my findings of negative aspects against the good aspects of SNSD (their looks, the talents of members, etc.), and I found that the bad far outweighed the good. No small weight was the actions and attitudes of their fans, but more on that later.
I felt I had no choice but to write a rather unflattering but nonetheless sincere opinion piece in my journal, wanting very much to voice my feelings. It was not written as a put-down, as a hate piece, or from the point of view of an anti. It was simply how I felt: That SNSD should be dissolved, talented members be promoted as solo artists, and more focus should be made on more talented and less troublesome artists.
(The following is the original opinion piece as it appears in my journal. Please do not copy or paste this anywhere else...I've gotten enough grief. -.-)
SNSD: Talentless, tasteless trash?!
I recently decided to learn more about the Korean pop group So Nyeo Shi Dae or SNSD, also known as Girl's Generation. This was prompted by the possibility that I was being unfair in my opinion of this group, which was basically that they were largely marketed off of an image, and basically lacking in any genuine talent.
Harsh, huh?
Well, after engaging in a lengthy discussion with SNSD fans, I decided that maybe I WAS being unfair, and decided to listen to more of their music and find out about individual members for myself.
Afterward, I could draw my own conclusion.
And what is that conclusion?
I think the group should be disbanded.
Don't let the title fool you, I don't despise SNSD (and it was basically a play on what I've seen written about them), but I have decided that as a group, they are far more trouble than they are worth.
There ARE talented members. Some can sing. Some can dance.
However....as a group, their troubles and tendency to make trouble (for themselves and other groups) far outweighs their talent. Initially, my problem was the use of an image as a crutch in the face of what I felt was mediocre talent. I now consider that to be secondary. A group that is disrespectful and rude, whose members cannot conduct themselves like mature professionals, and whose leader is too weak to stand up for herself or her members and sets a godawful example for those under her really has no business in the entertainment field.
SNSD, I'm afraid that you have been weighed, measured, and found wanting.
Taeyeon, you have a lovely voice, but you have the spine of a squid and lack any genuine leader qualities. A true leader does just that: Leads by example. A leader does not let others make excuses or apologies for them: they own up to their mistakes, and they strive to improve, and they make those around them want to be better. When other artists are being hospitalized for exhaustion because they are literally too tired to move or talk, Taeyeon's "sickness" excuse holds no water with me. She seems to have made no effort to rein in the disrespectful behavior of her members. With all the anti-fans they continue to make, you'd think by this point she'd give anyone who did anything out of the way a death glare. I question what on Earth made SM decide to pick this sometimes visibly hapless girl as the leader of this group.
Tiffany, I do not care whether or not you've had multiple surgeries. That is irrelevant to me. But I must say you are the most idiotic, rude, and thoughtless person in Kpop. Even comedians who bash artists for a living have more tact than you. What kind of person laughs, even thinks to laugh, when someone is discussing something as serious as a freaking earthquake? Are you crazy? Are you stupid? I do not care if something rhymes and that tickles your fancy, do you honestly think making a joke when someone is referring to working to help survivors of a truly destructive force of nature is going to make you come across as anything less than a dumb heartless creep?
I am seriously done. I had rolled my eyes at your childish behavior in the past, and I had even resigned myself to the fact that you were merely my least favorite Kpop artist. But watching that clip...I just could not fathom that anyone, any professional artist, any human being, could be so ridiculous and not realize how ridiculous they were being. If I were a Chinese fan, I would be heart-broken and embarrassed that my idol could be so casual and blasé in the face of something so serious and someone else working to make a difference.
I have seen footage, I have read info, and I have shaken my head in horror and disgust at the behavior of these girls. I am stunned, just stunned at my findings, both relating to individuals and as a group. I cannot believe that LSM would even dream of letting them get away with it, but I now suspect having his niece in the group may be a reason for some of the leniency. That and stubborn refusal to acknowledge massive outcry in relation to the actions of the members. What else could it have been when TV networks purposely edited footage of the Dream Concert last year to give a false impression of support when the boycott of this group was a hot topic all across the Internet?
And this hatred has NOT gone away, even as fans insist that the recent success of "Gee" (which occurred, I've now noted, with no true competition on on the market) is proof of how far the group has come.
I think with the Hollywood Bowl and another Dream Concert swiftly approaching, it will just get uglier and uglier for SNSD, and at this rate, it would not surprise me in the slightest if a member (or the group) did something to further agitate people.
And it is for that reason that I say disband them.
They are largely unpopular with their target audience (teenage girls), a bad influence on said teenage girls in terms of etiquette and manners, and seem only capable of generating largely negative feedback.
You really CANNOT blame this on jealously. Yes, some fangirls may be jealous, but I certainly am neither a fangirl or jealous. I acknowledge the beauty of the members, and the talents that some have.
However, after reading and watching what I have, I am left with a very bad taste in my mouth.
I'm fairly sure that as SM goes further into the red, and investors, not anti-fans, make their voices heard, eventually LSM will wise up and cut his losses. Honestly, I'm thinking that will be best for everyone.
To any SNSD fan that happens across this:
Rant all you want, you will not change my mind.
EDIT: After thinking about it, I've decided that maybe some members could see success if marketed as individuals.
END PART I
Okay, this is the end of the first half. I get more detailed with the conclusions drawn in the second half, and explain why such an expansion was even necessary.
Thanks! Any questions or comments, feel free to ask. Mods feel free to edit or move if it's necessary.
An Inquiry
A few weeks ago, on a Kpop Secrets thread no less, I voiced the opinion that SNSD was a group marketed largely on their image rather than genuine talent. Many before me have lamented the sad state of music today where people who are pretty but lacking true musical talent are at the forefront and people who are less physically appealing but talented no less are pushed to the back. Such an opinion, regardless of whom it's directed at, is not new. In many cases, it's actually the truth. Of itself, it is not an unreasonable opinion. For example, when you compare SNSD to past SM-trained and owned female groups and solo artists, the talent gap becomes more obvious. When you compare the group to ALL past SM artists (and even artists that came after them), they are clearly the weakest link.
And so, what other opinion could I be expected to have after coming to these conclusions?
The SNSD fans who descended on me, goading me to change my opinion, goading me with “facts” I now realize was nothing more than fangirl fluff, obviously thought it was possible, and almost insisted I take another look.
I was told that I was being unfair to this group, that I didn't know enough about them, that should I find out more, dig deeper, and put aside my bias, I would see that they are as talented and hard working a group as any other artist.
So I thought, “Was I being unfair?” After all, I didn't know that much about the group outside of Yoona, who was the only member of SNSD I was remotely interested in. She always struck me as a classy lady and I liked her. Why, I don't know. I don't say this in regret...I genuinely don't know why. It's an unexplainable mystery.
But anyway, since I didn't know that much about the group or its members, I thought that maybe I really was being a bit unfair. So I commented that I would learn more about the group and then draw an opinion when I felt I'd learned all I needed to know.
The Good, the Bad, and the Truly UGLY
At first, as I learned more about SNSD, I liked them. I saw pictures or gifs of them being quirky, I laughed. I was impressed with the vocals of some, and the dance capabilities of others. I thought that maybe, just maybe, I had been unfair towards this group of lovely girls. Maybe their predecessor CSJH hadn't caught on because Korean fans didn't like them, rather than uneven and unfair marketing techniques enacted by SM. And maybe the anti-fan phenomenon was simple jealousy.
Case closed, right?
Only NOT really.
I kept digging anyway, and a word popped out: boycott.
Eh?
I remembered the Dream Concert fiasco but wasn't heavily invested enough to take a deeper look at the time. I had even drawn the conclusion that fans of ALL groups involved were spoiling the concert for everyone, and that they should all be ashamed of themselves. I then went on with my life.
However, my recent inquiry into SNSD forced me to revisit the issue.
I googled SNSD, boycott, Dream Concert, and the reasons behind such a strong negative view of the group. What I found?
http://asianfanatics.net/forum/SNSD-Boycotted-during-2008-Dream-Concert-talk549151.html
https://www.youtube.com/watch?v=DLxu37c1Tmk (Video of the Dream Concert Boycott)
http://shenyuepop.com/2008/06/09/behind-the-scene-at-the-2008-dream-concert/
http://mynamjachingu.wordpress.com/2008/06/13/27/
http://nycseoultokyo.com/2008/05/25/snsd-under-fire-again/
http://shenyuepop.com/2009/01/16/snsd-leader-is-a-racist/
http://popseoul.com/2009/01/17/taeyeon-of-girls-generation-belittles-nurses/
https://www.youtube.com/watch?v=yllq_HjKk-Q (Video of Tiffany giggling about a rhyme in relation to commentary...on an EARTHQUAKE.)
I could go on and on about links I found, videos I watched, etc., but this pretty much forms the core of what I looked into:
Accusations of rudeness and disrespect
Lack of tact or maturity
Questionable behavior in relation to hiking up skirts and allowing for panty shots
Comments and actions that reflected badly on the individual and their group
A disconnect between the image itself ans just who SNSD was actually being marketed towards
The apparent lack of leadership in SNSD
Quotes by SNSD members that revealed a rather lackluster personality
The ability to unite squabbling fandoms in absolute hatred. Something to not be overlooked.
Being forced to go into virtual seclusion for nearly a year due to the controversies
It seemed that SNSD had formed a virtual time line of controversies that could be traced from the first inklings of disgust after their 2007 debut to eye-rolling attention whoring as recently as a month or so ago. In a rather short time it seemed, the group had stacked up enough offenses to warrant action being taken by fans of other groups and a negative take on them by many netizens.
I weighed my findings of negative aspects against the good aspects of SNSD (their looks, the talents of members, etc.), and I found that the bad far outweighed the good. No small weight was the actions and attitudes of their fans, but more on that later.
I felt I had no choice but to write a rather unflattering but nonetheless sincere opinion piece in my journal, wanting very much to voice my feelings. It was not written as a put-down, as a hate piece, or from the point of view of an anti. It was simply how I felt: That SNSD should be dissolved, talented members be promoted as solo artists, and more focus should be made on more talented and less troublesome artists.
The Verdict
(The following is the original opinion piece as it appears in my journal. Please do not copy or paste this anywhere else...I've gotten enough grief. -.-)
SNSD: Talentless, tasteless trash?!
I recently decided to learn more about the Korean pop group So Nyeo Shi Dae or SNSD, also known as Girl's Generation. This was prompted by the possibility that I was being unfair in my opinion of this group, which was basically that they were largely marketed off of an image, and basically lacking in any genuine talent.
Harsh, huh?
Well, after engaging in a lengthy discussion with SNSD fans, I decided that maybe I WAS being unfair, and decided to listen to more of their music and find out about individual members for myself.
Afterward, I could draw my own conclusion.
And what is that conclusion?
I think the group should be disbanded.
Don't let the title fool you, I don't despise SNSD (and it was basically a play on what I've seen written about them), but I have decided that as a group, they are far more trouble than they are worth.
There ARE talented members. Some can sing. Some can dance.
However....as a group, their troubles and tendency to make trouble (for themselves and other groups) far outweighs their talent. Initially, my problem was the use of an image as a crutch in the face of what I felt was mediocre talent. I now consider that to be secondary. A group that is disrespectful and rude, whose members cannot conduct themselves like mature professionals, and whose leader is too weak to stand up for herself or her members and sets a godawful example for those under her really has no business in the entertainment field.
SNSD, I'm afraid that you have been weighed, measured, and found wanting.
Taeyeon, you have a lovely voice, but you have the spine of a squid and lack any genuine leader qualities. A true leader does just that: Leads by example. A leader does not let others make excuses or apologies for them: they own up to their mistakes, and they strive to improve, and they make those around them want to be better. When other artists are being hospitalized for exhaustion because they are literally too tired to move or talk, Taeyeon's "sickness" excuse holds no water with me. She seems to have made no effort to rein in the disrespectful behavior of her members. With all the anti-fans they continue to make, you'd think by this point she'd give anyone who did anything out of the way a death glare. I question what on Earth made SM decide to pick this sometimes visibly hapless girl as the leader of this group.
Tiffany, I do not care whether or not you've had multiple surgeries. That is irrelevant to me. But I must say you are the most idiotic, rude, and thoughtless person in Kpop. Even comedians who bash artists for a living have more tact than you. What kind of person laughs, even thinks to laugh, when someone is discussing something as serious as a freaking earthquake? Are you crazy? Are you stupid? I do not care if something rhymes and that tickles your fancy, do you honestly think making a joke when someone is referring to working to help survivors of a truly destructive force of nature is going to make you come across as anything less than a dumb heartless creep?
I am seriously done. I had rolled my eyes at your childish behavior in the past, and I had even resigned myself to the fact that you were merely my least favorite Kpop artist. But watching that clip...I just could not fathom that anyone, any professional artist, any human being, could be so ridiculous and not realize how ridiculous they were being. If I were a Chinese fan, I would be heart-broken and embarrassed that my idol could be so casual and blasé in the face of something so serious and someone else working to make a difference.
I have seen footage, I have read info, and I have shaken my head in horror and disgust at the behavior of these girls. I am stunned, just stunned at my findings, both relating to individuals and as a group. I cannot believe that LSM would even dream of letting them get away with it, but I now suspect having his niece in the group may be a reason for some of the leniency. That and stubborn refusal to acknowledge massive outcry in relation to the actions of the members. What else could it have been when TV networks purposely edited footage of the Dream Concert last year to give a false impression of support when the boycott of this group was a hot topic all across the Internet?
And this hatred has NOT gone away, even as fans insist that the recent success of "Gee" (which occurred, I've now noted, with no true competition on on the market) is proof of how far the group has come.
I think with the Hollywood Bowl and another Dream Concert swiftly approaching, it will just get uglier and uglier for SNSD, and at this rate, it would not surprise me in the slightest if a member (or the group) did something to further agitate people.
And it is for that reason that I say disband them.
They are largely unpopular with their target audience (teenage girls), a bad influence on said teenage girls in terms of etiquette and manners, and seem only capable of generating largely negative feedback.
You really CANNOT blame this on jealously. Yes, some fangirls may be jealous, but I certainly am neither a fangirl or jealous. I acknowledge the beauty of the members, and the talents that some have.
However, after reading and watching what I have, I am left with a very bad taste in my mouth.
I'm fairly sure that as SM goes further into the red, and investors, not anti-fans, make their voices heard, eventually LSM will wise up and cut his losses. Honestly, I'm thinking that will be best for everyone.
To any SNSD fan that happens across this:
Rant all you want, you will not change my mind.
EDIT: After thinking about it, I've decided that maybe some members could see success if marketed as individuals.
END PART I
Okay, this is the end of the first half. I get more detailed with the conclusions drawn in the second half, and explain why such an expansion was even necessary.
Thanks! Any questions or comments, feel free to ask. Mods feel free to edit or move if it's necessary.